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John Oliver Sasses Warner Bros Exec for Expecting a 'Hot Take' About HBO Max Rebrand: 'I'm Not Going to Do It if You WANT It' | Video
John Oliver has long roasted his own parent company for its business decisions, but after learning this week that Warner Bros ...
Warner Bros. Taps Legendary’s Sirena Liu to Head China Theatrical Ops
Warner Bros. Pictures has recruited veteran distribution exec Sirena Liu as its new general manager, theatrical for China.
Behind Warner Bros.’ $125 Million Arbitration Win Against Village Roadshow Over ‘Matrix Resurrections’
A bet-the-company lawsuit filed by Village Roadshow against the studio ultimately helped bankrupt the financier, which was ...
Warner Bros. Discovery CFO basically admits Max rebranding is because people like HBO, not crap
The market has spoken here, and quality is the real differentiator.” To put it more plainly: The basic assumption behind the ...
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Dropping HBO Was a Mistake, and Warner Bros. Discovery Isn’t Afraid of Admitting It
Warner Bros. Discovery’s decision to revive the HBO Max brand marks a strategic recalibration toward premium storytelling and ...
Warner Bros.’ David Zaslav Tried to Rebrand HBO. It Didn’t Work.
Warner Bros. Discovery had a plan to turn HBO into Netflix. Here’s where it went wrong.
Why Warner Bros. Discovery May Already Be Winning Before The Summer Season Even Begins
Warner Bros. Discovery sees unexpected success with A Minecraft Movie and Sinners, boosting profits. Read here for an ...
Returning the HBO to Max Is Latest Sign of Potential Warner Bros. Discovery Split
We’re not quite there yet, but it sure feels imminent.
Warner Bros. Discovery reverses course, rebrands ‘MAX’ back to ‘HBO Max’
Warner Bros. Discovery (WBD) is rebranding its streaming service and changing its name back to the original title it used ...
Warner Bros. Discovery Is Still A Show-Me Story
Another interesting company going through a similar transition is entertainment behemoth Warner Bros. Discovery (NASDAQ:WBD).
Inside the Warner Bros. Discovery Upfront: Branding Whiplash and “The ‘White Lotus’ Effect”
"It’s not TV, it’s HBO Max ... again," at a presentation that goes hard on executive talking points and largely ignores the ...