In determining the five types of Super Bowl ads, many factors must be parsed. Lotta ins, lotta outs, lotta what-have-yous. These include but are not limited to the stature of the brand, its goal for ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated commercial. Anheuser-Busch has won Ad Meter 14 times – the most of any company – ...

The overall winner, Budweiser’s “Puppy Love” from 2014, is the oldest on the list. And the median age of ads in the top 10 is seven and a half years.

Billy Crystal, Meg Ryan, Martha Stewart and Matthew McConaughey are among the stars appearing in new commercials.

Eugene Levy is channeling his inner Chappell Roan as he’s hot to go with Little Caesars in teasers for the upcoming Super Bowl commerical. A coffee mate that is. Shania Twain is teasing a song about ...

The TV spot marks the artificial-intelligence company’s biggest foray into consumer advertising to date.

Super Bowl 2025 delivers a must-see football game, halftime show and plenty of commercials featuring your favorite stars ...

From famous car ads from Chrysler and Volkswagen to food shorts from Doritos and Mountain Dew, these are the Super Bowl's ...

The Super Bowl is only show where viewers actually look forward to the ads. At a price tage of at least $7 million for :30.

A frenzied mix of silliness and celebrities is hitting the airwaves and the internet, and that means one thing: it is Super Bowl ad time again. Veteran advertisers are using tried-and-true tactics ...

Super Bowl LIX is right around the corner, and a slew of Super Bowl 2025 ads have already been teased in anticipation of ...