Mattel and Hasbro Barbie x Play-Doh collaboration officially launches today exclusively at Target. Consumers can now ...

Wizards of the Coast has entered into an exclusive publishing agreement with Giant Skull, a new game development studio led ...

The 707-piece set brings Aston Martin’s iconic car to life with functional features and a digital debut in Asphalt Legends ...

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Hasbro is bringing the Power Rangers back to their roots, in vivid 4K.

What feels like a crisis could be the start of a smarter future for toy manufacturing and logistics in the U.S.

Rise and shine with the cutest surprise box plushies. Kids can open their mystery box to see what breakfast-themed plushie ...

Whether it is the big brown bear, the floppy-eared puppy, or another lovable creature, these plushes can last forever and be ...

This 7-inch plush is a true showstopper. His ultra-soft fur is textured with short and long piles. His ears and snout are ...

This extravagant Furby has five modes and more than 600 phrases, jokes, songs, and more. Kids can give Furby commands to do ...

Kids can have a cuddly reading buddy as they hear about how the sweet and silly bison learns that it is OK to be yourself in ...

Barnes & Noble is partnering with The LEGO Group to give bookworms a LEGO Icons Sherlock Holmes Book Nook.