As we celebrate 30 years of online advertising, we look back at the key milestones, shifts in technology, and the impact it ...

Youth-centric gaming and social platform Roblox has earned positive notices from Wall Street analysts for its new advertising ...

Google has agreed to pay $100 million to settle a lawsuit that accused the company of charging advertisers for clicks on ads ...

Online advertising is moving to alternative platforms like YouTube as the deadline for TikTok’s ban in America draws near, ...

Yahoo hired a new chief marketing officer to revive a brand that has seen major ownership and leadership changes over the ...

Microsoft Corp. conducts continuous surveillance of the online activity of millions of consumers through its advertising and analytics platforms without their knowledge or consent, in violation of ...

Adobe on Tuesday said it is rolling out artificial intelligence "agents" that brands can use to help consumers navigate their websites.

Relying only on digital or online marketing may unintentionally exclude certain groups of people without online access. As platforms like Facebook, X, and Instagram took off, social media ...

The best ad blockers are unfortunately very necessary to survive on the modern internet. It doesn't matter which sites you browse, there's the risk of being harassed by pop-ups, tracker cookies ...

Cohen added that she felt online behavioral advertising—that is, advertising that is based on an individual web user’s specific browsing activity—should be illegal. “That’s not data that ...

Rutgers Business School's Master of Science in Digital Marketing is a fully online, AACSB accredited program intentionally created to address the need for a larger talent pool of digital marketing ...