Zeb Powell is joining the Jordan Brand. It’s a move that’s been teased out since January, when Powell appeared at the X Games ...

Copyright 2025 The Associated Press. All Rights Reserved. Czech Republic’s Ester Ledecka in action at the Snowboard Parallel Giant Slalom event at the Freestyle ...

Copyright 2025 The Associated Press. All Rights Reserved. This photo provided by U.S. Ski & Snowboard shows Libby Wadle, the CEO of J.Crew Group; Sophie Goldschmidt ...

US Ski & Snowboard Agrees to 3-Year Partnership With Retailer J.Crew for a Line of Lifestyle Apparel SUN VALLEY, Idaho (AP) — On race day, the U.S. ski team needs sleek and streamlined apparel.

From the department store to the slopes—J.Crew and U.S. Ski & Snowboard have announced today that they're embarking on a three-year partnership where J.Crew will serve as the organization's official ...

Gunnison, CO – March 12, 2025 – Gnara, the women-owned trailblazer in functional outdoor apparel, has teamed up with legendary snowboard brand Burton Snowboards to launch an exclusive limited-edition ...

Three-time Winter Olympian snowboard cross rider Belle Brockhoff has broken her back in a crash at the FIS World Cup event in Georgia. Brockhoff was airlifted off the mountain after crashing ...

Take this shrunken style vest from Maeve, for example, which seamlessly blends the traditional buttoned-up silhouette with a modern polish and flair. But my favorite part of the look are the pants.

This new silhouette pays homage to individuality ... exaggerated aesthetics of the 1990s and the functional details of snowboard boots. Featuring thick padding around the ankle for superior ...