New packaging, logo, color palette, and photography will unite the brand’s portfolio, including shave, body, hair, and ...

James Sommerville OBE, once a beneficiary of The King’s Trust, led its rebranding, designing a new logo symbolizing ...

Audi, once a powerhouse in the Chinese market, boldly removes its iconic four-ring logo. This dramatic shift by the traditionally conservative German luxury brand has a clear goal: to survive and ...

Unbounded Rebirth Under the guidance of the "Unbounded Rebirth" theme, AÍMER has embarked on a fashion exploration of ...

Like many of the best car logos, the Tesla logo was originally conceived to look good on the front of vehicles, which it why ...

The Delray Beach cultural arts center, now under the city's ownership, launched its 'A Legacy Through Local Art' initiative ...

These new parents are already out and a-boat. Gisele Bündchen and Joaquim Valente exchanged a passionate kiss aboard their brand new $1.2 million yacht while sailing along the Miami coast ...

Filmmaker SS Rajamouli's upcoming film, SSMB 29, has already generated huge buzz among fans. The filmmaker has wrapped up the shoot schedule featuring Priyanka Chopra and Mahesh Babu in Odisha's ...

Several years ago, while preparing for one of our brand management classes at Dhaka University, we searched for a suitable example of a brand that significantly contributes to a country's GDP.

By building our brands from the inside out, we can connect with our values, goals, and customers even more. A brand (as many of us know) is more than just a mission statement. It's an overall ...

Branding is crucial for startup success, says Harsh Pamnani of T-Hub. He highlights branding errors like poor storytelling and premature expansion. Effective marketing strategies include focusing ...