Pepsi will acquire the upstart prebiotic soda brand Poppi for nearly $2 billion. It may be a sign of the growing interest in the functional beverage market.
State Farm teams up with Kai Cenat, Pepsi and JetBlue tap into comedian Sabrina Brier’s TikTok skit series—and more.
PepsiCo Inc. said Monday it will pay about $1.7 billion for a soft-drink company that built up a social-media following after ...
PepsiCo’s deal to buy Poppi will help it address rapid growth in the health and wellness soda market, including a new brand ...
Things are really popping off in the healthy soda space. On March 17, PepsiCo, Inc. announced that it had reached a deal to ...
PepsiCo is making a nearly two-billion-dollar bet on the future of soda. Pepsi said it will acquire Poppi, a fast-growing ...
Atlee has been planning something big for the past few months following the success of his recent ventures, including the Shah Rukh Khan starrer Jawan. While reports suggested that he teamed up ...
Streaming ads are an inevitability. They interrupt our Netflix binges, cut into Hulu dramas, and disrupt our Spotify playlists. They also support the content-creation economy on YouTube.
Pepsi in its latest ad has listed life's best moments — first time, thirst time, day time, play time, class time, pass time, crunch time, lunch time, chill time, one more time, dinner time, winner ...
The campaign's launch has stirred conversations on social media, reminiscent of the 1996 ad war when Pepsi notably countered Coca-Cola during the Cricket World Cup. Industry experts highlight how ...
However, industry experts believe that the recent Coca-Cola versus Pepsi ad war — famously known as the cola ad war — lacks the same creative fizz and no longer holds the same importance for consumers ...
SEE ALSO: Pepsi autopsy: How the brand got its commercial so massively wrong They're asked to perform a series of team-building exercises, like assembling a bar and asking one another scripted ...