Pepsi and Coke faced off in the Pepsi Challenge, and Super Bowl LIX weekend marks its return. Here's what to know about the ...

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Super Bowl attendees will soon have free access to three exclusive drinks from Pepsi’s research-and-development ... and Larry Morrow will be appearing. Fans can RSVP at PepsiLocalEats.com.

A regularly updated list of brand activations, parties, experiential campaigns, and events happening around Big Game weekend.

A federal judge said Friday he intends to temporarily block the Trump administration’s plan to place thousands of U.S. Agency ...

PepsiCo does not run from Baja Blast’s origin story with most consumers – that it tastes almost genetically engineered to ...

We do lots of personalization at scale and then you can get the exact right message to the exact right market. The Super Bowl has to be a broadly appealing ad. Humor always works. Lightheartedness ...

I very rarely feel like I do a good job. I'm pretty hard on myself," Muniz tells PEOPLE about taking on the lead role in the ...

New Orleans is buzzing with Super Bowl LIX excitement, offering fan events, interactive experiences, live music, and food ...

Get ready for an onslaught of ads full of celebrities, cute animals and snack brands during breaks in the action at Super Bowl 59 on Feb ... for 30 seconds, which can vary depending on placement ...

Super Bowl fans in Frisco can catch their own special deliveries from the air for the Sunday game. PepsiCo is teaming up with ...

You can find Super Bowl food deals from Applebee's to Wiseguy Pizza – with specials on wings, pizza, burgers, sandwiches and desserts.