This led to Nike's brilliant marketing campaign promoting the Air Jordan 1 that has stood the test of time ... cutting to ...

Michael Jordan is an icon. Not just on the basketball court, but in pop culture too — even after retiring from the NBA more ...

Celebrate the 40th anniversary of Michael Jordan's first NBA Slam Dunk Contest, here's where to pick up a pair online.

online shoppers can choose from several colorways of the Air Jordan 1 on the Nike website. Doncic debuted his third signature sneaker with Jordan Brand, the Jordan Luka 3, last April in epic ...

Nike is selling Luka 3 Jordan basketball shoes for only $85. The original list price is $130. Available sizes range from men's four to men's 18 (women's 5.5 to 19.5). Availability varies greatly ...

There are several moving parts, but the headline is Luka ... for Jordan Brand. Naturally, it happens just as Jordan Brand is kicking off a year-long celebration of the Air Jordan 1's 40th anniversary.

But that wasn't the only unusual decision Nike made while launching the Air Jordan brand. The Air Jordan 1 swapped the standard white upper for a black one, which violated the NBA's uniform policy ...

In a separate recent research report, Burns noted searches on eBay for "Air Jordan ... premium Nike sneakers are on sale for less than $100, including the Pegasus, LeBron 9 low, Luka 1, Metcon ...