The NBA released the list of individual players with the top-selling jerseys during the 2024-25 season, and Los Angeles ...

Luka Dončić's trade from Dallas and arrival in Los Angeles changed the NBA landscape in more ways ... and sending Luka's No. 77 purple and gold jersey into the history books.

He is also the first international player to lead the NBA in jersey sales. Since joining the purple and gold Doncic has helped the Lakers go from a struggling playoff team to a bona fide contender.

Per NBA insider Marc Stein, Doncic surpassed his teammate LeBron James and Golden State Warriors star Stephen Curry as the ...

Colorado is retiring Travis Hunter's and Shedeur Sanders' jerseys after two standout seasons, sparking debate among Buffs ...

The Lakers went 18-10 with Dončić wearing Purple and Gold. According to the NBA, jersey sales on NBAStore.com rose 21% after the Feb. 6 trade deadline, largely driven by Dončić’s move from ...