In today’s digital age, consumers interact with brands through multiple touchpoints—websites, social media, emails, mobile ...

82% of mobile game developers say reward-based user acquisition outperforms traditional marketing channels. This is according ...

Discover 15 essential marketing types to boost your brand, connect with your audience, and drive business growth effectively.

SMS campaigns in the Americas also delivered remarkable click-through-rates (CTR of 12%), over five times that of email at 2.3%. This reflects the region's reputation for championing a mobile-first ...

AI-Powered Personalization Meets Multichannel Journey Orchestration with Movable Ink and Braze NEW YORK, Feb. 4, 2025 /PRNewswire/ -- Movable Ink, the AI-powered personalized content platform, today ...

RCS is game-changing technology for mobile marketing. We've updated our article to include news of RCS tools from Twilio. The post Mobile marketing with RCS: What you need to know appeared first on ...

Reese's Senior Bowl is set for Saturday afternoon at Hancock Whitney Stadium on the University of South Alabama's campus.

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Our channel partners are central to our sales approach,” said James Robbins, General Manager of Dynabook Americas, Inc. “The ...

BY 2027, mobile app usage will decrease by 25 percent due to Artificial Intelligence (AI) assistants, according to Gartner, Inc.

Four technologies that convenience retailers are prioritizing for 2025 are: C-store retailers are testing and discovering new ...

As digital ad-tech evolves, experts anticipate an even larger share of total ad spending to be allocated to digital platforms ...