The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

Small business owners are known as risk takers due to the passion and resilience they have for being able to start a new ...

How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

Super Bowl LIX festivities are in full swing in New Orleans ahead of the big game on Feb. 9. Why it matters: Follow us this ...

The city of Tipton has its first brand identity, and it leans into the potential of the small town. The city announced Monday its new tagline or branding called “Rooted in Opportunities.” It’s based ...

The word “trademark” may sound like legalese, but learning how to trademark your logo doesn’t have to be a painfully complex ...

Growing up in Omaha, Nebraska, the Joslyn Art Museum was a hub of culture for surrounding Midwestern towns. No matter how ...