LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.

Mattel has revealed a LeBron James Kenbassador doll that's a part of its Barbie Signature range, available to buy from April ...

Barbie debuted a new doll in the likeness of LeBron James, honoring the NBA legend as the brand's first "Kenbassador" because ...

LeBron James continues to make history. This month, the Akron native will be among the few to be immortalized into a Barbie – ...

Released on April 14 for $75, the doll quickly sold out at major retailers. Want to celebrate the legacy of basketball legend LeBron James with the new Barbie Signature LeBron James Kenbassadors ...

Barbie teamed up with the Los Angeles Lakers star and his LeBron James Family Foundation for Mattel's new campaign to create a doll of James. He is the first doll announced for the "Kenbassador" ...

LeBron James has officially entered the Barbie universe as the first-ever “Kenbassador,” and the doll is everything you’d expect from a cultural icon who’s dominated basketball and fashion.

Barbie's longtime companion just got a slam dunk transformation. Mattel has introduced a Ken doll made in the likeness of legendary NBA star LeBron James, marking the first such figure honoring a ...

The new LeBron James “Kenbassador” Barbie doll carried a retail price of $75 and first went on sale last Saturday at Undefeated’s La Brea location in Los Angeles, where fans and collectors ...