E! readers have been snapping up viral celeb-approved picks. Kylie Jenner, Kyle Richards, and Oprah Winfrey’s faves took off, along with finds from Patrick Schwarzenegger, Jennifer Aniston, and more.

After reclaiming her beauty business via Skims, Kardashian faces the challenge of carving out a lasting niche in the crowded ...

The 11-year-old daughter of Skims founder and Kayne West took to TikTok on Sunday to show off her outfit for the festival.

Score Kourtney Kardashian and Kylie Jenner’s skincare faves, Khloe Kardashian and Kris Jenner’s home picks, Kim Kardashian’s Beats headphones, and Kendall Jenner’s makeup at Amazon's Big ...

The young entrepreneur and founder of Kylie Cosmetics ... by a monochrome palette. The home also included a theater room and an outdoor pool. Less than two years later, Jenner listed the property ...

Kylie Cosmetics is backed by Kylie Jenner, otherwise known for her appearances ... right from its Eye Kanvas eyeshadow palette to Illuminating Primer Drops. “I have learned makeup from Kay ...

Makeup by Mario’s Moonlight Ethereal Eyes Palette includes a few fairy dust shadows, and Kylie Jenner recently launched her own take on the trend with the soft, more subtle four-piece Wet ...

She had on a natural makeup palette with pale pink lipstick and dark eyelashes. In November of last year, Lawrence spoke with Kylie Jenner for Interview magazine and discussed getting older in the ...

Bravo stars Kyle Richards and Madison LeCroy swear by this Too Faced eyeshadow palette ... products that deliver results. After Kylie Jenner stunned at the Golden Globes alongside her boyfriend ...

The exterior boasts a sleek white finish adorned with pink accents — a color synonymous with her cosmetic line, Kylie ...