I’ve spent years mixing a dozen shades on set to create that perfectly balanced tone — until now,” the beauty mogul wrote on ...

Last spring saw butter yellow take off in the fashion-sphere, it even infiltrated beauty trends with butter glazed Frenchies ...

Looking youthful isn’t just about skincare routines or the right haircut—it’s also about smart makeup choices, especially ...

Celebrity makeup artist Jocelyn Biga shares her best tips on the products and application tricks to make your eyes look ...

It’s one of the oldest beauty debates, brown vs black mascara? Is one better than the other? Is one more flattering than the ...

It’s hard to not romanticize French-founded wonders and Parisian pharmacy staples like the Embryolisse’s Lait-Crème Concentré ...

High-end caregivers promise individualized attention, a controlled environment and total discretion. But a lack of industry ...

Looking for the ultimate romantic glam? We’ve found the picture perfect soft retro makeup that is equal parts sweet and ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Toasted makeup uses warm colors like rusty browns, oranges, and reds to light up the face as though it's awash in the light of a fireplace. Here's a full tutorial on how to recreate the viral look.