In the meantime, getting smart about tariffs, getting good expert advice and remaining flexible is the best that any retailer or brand can do.

The best logo maker is an essential design tool for anyone looking to differentiate their brand online. My round-up here offers apps ideal for designers and non-designers who need to help their ...

For years Aberdeen, which had paid brand consultancy Wolf Ollins £1.5m to advise it on the rebrand, repeatedly refused to reinstate the Es. The company ... of changing logos and branding ...

Angus Mordant / Bloomberg via Getty Images Marriott's newest brand, StudioRes, is expected to feature cheaper rooms, but won't offer loyalty members elite nights for stays. Members of Marriott's ...

A new Great British Railways logo that will “restore pride” in the British train network is set to be unveiled in May on the first trains to be nationalised under the Labour government.

However, don’t expect to see the organic jam the Duchess of Sussex sent to celebrity pals in kitschy linen-topped jars last April when she first announced the brand, initially called American ...

fall under the weighty umbrella of street style. And an endless stream of streetwear brands are trying to find their own angle. This vastness is both streetwear's greatest advantage and ultimate ...

Some Black-owned brands suspect big retail chains will drop partnerships they pursued after the police killing of a Black man in 2020 reignited mass protests against racial injustice. In today's ...

I could spend hours raving about the brilliance of female-founded brands (and I do so regularly in this job) but no one knows just how much dedication goes into these businesses like the women ...

The best free logo maker is a great choice for those who need to create logos for their businesses without paying for subscriptions or licenses. I'll cut to the chase: for a free logo designer ...

The brand is now named As Ever. She also introduced a new logo for the company comprised of a palm tree with two hummingbirds flapping their wings on either side of it. However, a small Mallorcan ...

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