This ad opens up the Bud Light brand to all consumers and invites Bud Light into every home in America as an approachable and accepted American Lager,” Col. John Saputo, an Anheuser ...

Light beers such as Garage, Eight Elite and Real American are going after struggling giants such as Bud Light and Coors Light ...

Many of the commercials in this year’s big game returned to traditional tropes like beer-drinking dads and women in bikinis.

Budweiser starring a young Clydesdale in "First Delivery" was rated as the best Super Bowl 2025 commercial – the first time ...

Post Malone, Shane Gillis and Peyton Manning teamed up for a “poppin'” Bud Light commercial at the 2025 Super Bowl. The ...

What's most interesting about the advertising at the big game is the number of big names that are missing. That says a lot about the national mood.

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.

From State Farm to Bud Light, brands spend millions on Super Bowl ads each year. Here are the ones we're still thinking about ...

You can find Super Bowl food deals from Applebee's to Wiseguy Pizza – with specials on wings, pizza, burgers, sandwiches and desserts.

As we kick off the 36th edition of USA TODAY Ad Meter, we're looking back at the greats of advertising's biggest stage. First ...

Many restaurants have deals, freebies or discounts for customers for Super Bowl 2025, including Chipotle, Papa John's, ...