Hyperquake CEO Colin Crotty, joined by Hyperquake’s Director of Stragetic Growth Marshall Thompson and Microsoft's Director ...

When organizations prioritize a clear purpose over profit, they have a positive influence on consumers and stakeholders of ...

From Istanbul and Australia, Copenhagen and London, fashion's sibling founders talk business, friendship - and telepathy ...

Changan to partner with Dah Chong Hong to sell the right-hand drive version of the S07 SUV Chongqing Changan Automobile's electric vehicle (EV) brand Deepal became the latest mainland Chinese carmaker ...

CMO Radhika Duggal detailed the strategy behind the league’s “Game On” effort starring rapper Doechii that will premiere before the big game.

HSA Bank, a division of Webster Bank, N.A., today announced the launch of its new visual brand identity and logo, marking a significant step forward i ...

Conversational AI and personalized recommendations will redefine the customer journey and compress the timeline from discovery to decision-making.

Criteo's Brian Gleason shared how it is working with agencies to capitalize on curation and measurement opportunities in retail media and CTV.

Key branding elements include: Messaging. Your messaging strategy determines the tone of communications and marketing copy. A brand messaging strategy ensures all written content is consistent. Brand ...

Be able to critically evaluate the importance of strong brands to stakeholders. The teaching and learning strategy is designed to encourage a critique of the social forces surrounding approaches to ...

This difference in unit economics enables brand newsrooms to invest in depth and quality at a scale unmatched by advertising-supported models. The Power of Data and Domain Expertise This shift ...