In December 2019, she took on marketing for the US Chips Ahoy! business, as Mondelez orchestrated a major rebrand and reinvestment in its cookie brand. Five years ago brings us back to a whole ...

But, a significant gap exists between their stated values and actual purchasing behavior, according to insights shared by Boston Consulting Group (BCG) leaders with ETBrandEquity. Lauren Taylor ...

Merk, who is both a pro poker player and content creator, will represent the brand at live poker events hosted at MGM Resorts International properties and create exclusive digital content across ...

has relaunched its ‘Tu Poker Khelta Hai Kya?’ campaign with actor and brand ambassador Shahid Kapoor. The initiative aims to position poker as a skill-based mind sport reflecting real-life ...

Federal notices put online Monday afternoon said the administration had initiated national security investigations into imports of chips and pharmaceuticals. Mr. Trump has suggested that those ...

GoTo Foods is looking to completely disrupt the dessert space this year with its first original brand, Cinnabon Swirl ... serve ice cream swirled between two freshly baked chocolate chip cookies; ...

A popular brand of tortilla chips is being recalled for a serious or life-threatening health risk to consumers. Frito-Lay issued a recall of about 1,300 bags of 13-ounce Tostitos Cantina ...

By Tony Romm Ana Swanson and Tripp Mickle President Trump signaled on Sunday that he would pursue new tariffs on the powerful computer chips inside smartphones and other technologies, just two ...

Frito-Lay has issued a recall on a limited number of its 13-ounce bags of Tostitos Cantina Traditional Yellow Corn Tortilla Chips due to concern of potential exposure to an allergen. R.Tsubin via ...

As US export controls tighten on advanced semiconductor technologies, Shenzhen-based SiCarrier unveiled new 5nm-capable fabrication tools at SEMICON China 2025. The company claims its proprietary ...