Twaron and Kevlar are brand names for aramid fibers, which are strong as steel yet much lighter. They are used to make bulletproof vests, strong ropes, and high-performance car tires, for example.

New denomination builds on parent company’s international recognition, further driving efforts in carbon, aramid fiber ...

With Nokian Tyres' "Worst Roads" campaign, drivers can vote, prove which region has the toughest roads and possibly win a set of free tires.