“Sometimes, courageous decisions are needed”, said Christian Schneidermeier, who recently took on his new role as Director of the European Outdoor Group at the beginning of February. “But beyond being ...

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Sports Business stands out as a unique and dynamic sector, driven by passion and innovation. Unlike any other industry, it thrives on the blend of enthusiasm, business acumen, and advanced knowledge.

Every sport has its culture. Cultures are influenced by sports. Both are closely interwoven - and there is hardly a social megatraned in which sport does not play an important role. Sport has long ...

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