This blog post was written by Jo Loup and NLogic. Many thanks to them for their contribution! Check out their blog here. As ...

The “Buy Canadian” movement is sweeping our nation in response to the U.S. tariff implementation. To get a better ...

The "Buy Canadian" movement is no longer just a short-term reaction to President Trump’s trade war—it’s transforming into a powerful and possibly long-term shift in Canadian consumer behavior. A recen ...

Ever had that heart-stopping moment when you misjudge a parking spot by half an inch and hear that awful scraping sound? Yeah, us too. Turns out, parking lot poles have been causing Canadian drivers ...

In the fast-paced world of digital marketing, TikTok is emerging as a key player, shaping new trends that redefine how brands connect with their audiences. As we move forward, TikTok’s dynamic and ...

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new ...

With a growing suite of features and strategic partnerships, Yahoo is positioning itself as an integral player in digital advertising—offering Canadian brands new ways to engage with their audiences.

People of Colour in Advertising and Marketing (POCAM) is calling on BIPOC professionals to take part in Visible and Vocal, the only industry study created by BIPOC, for BIPOC. Now in its fifth year, ...

With Google’s decision to keep cookies but allow consumers to opt-in or out, marketing on the open web will need to adapt. This shift mirrors trends seen on iOS, where 77% of Canadian users opt-out (1 ...