Richie Saunders has parlayed his family’s unique tie to the Tater Tot market into a new NIL deal — and it could pay off for ...

Ida, which created Tater Tots and still produces Tater Tots as its signature product today. While it might sound like it ...

Madness star for the BYU Cougars has an absolutely incredible NIL deal, it was revealed this week during their game.

Junior guard Richie Saunders is related to someone famous: his great-grandfather, F. "Nephi" Griggs is credited with ...

BYU star Richie Saunders is being dubbed the 'Tot King' as he was offered a unique NIL deal that not any other college ...

Prior to Thursday’s first-round win, Ore-Ida announced it signed Richie Saunders to an NIL deal and that, for 30 minutes ...

During last week’s Big 12 Tournament, the announcers revealed Richie Saunders’ great grandfather invented tater tots. F.

How BYU's Richie Saunders became the face of the Tater Tot in the NCAA Tournament and why even the Tater Tot family didn't ...

Only in America, and only during the NCAA Tournament, can you find this kind of a story. A few weeks ago it was discovered ...

BYU is moving on in the NCAA Tournament. The Cougars controlled VCU in the second half on their way to an 80-71 victory. Social media was buzzing after BYU's fi ...

Kevin Young brought an NBA approach to Provo and the Cougars didn't miss a beat after the departure of Mark Pope ...

The Longhorns are going to make the most of their 2025 tournament opportunity; at least that's the feeling on the Forty Acres ...