How BYU's Richie Saunders became the face of the Tater Tot in the NCAA Tournament and why even the Tater Tot family didn't ...

Ida, which created Tater Tots and still produces Tater Tots as its signature product today. While it might sound like it ...

If BYU wins, Ore-Ida will start a "Tot Clock" for 30 minutes after the game. Fans can click on the link in Ore-Ida’s ...

Tater Tots for all! Fans of the delectable treat were surely rooting for No. 6-seeded BYU on Thursday after Ore-Ida announced ...

Junior guard Richie Saunders is related to someone famous: his great-grandfather, F. "Nephi" Griggs is credited with ...

Richie Saunders has parlayed his family’s unique tie to the Tater Tot market into a new NIL deal — and it could pay off for ...

Only in America, and only during the NCAA Tournament, can you find this kind of a story. A few weeks ago it was discovered ...

Richie Saunders inked a sponsorship deal with Ore-Ida, which created Tater Tots and still produces Tater Tots as its signature product today. While it might sound like it makes more sense for a ...

Richie Saunders has parlayed his family’s unique tie to the Tater Tot market into a new NIL deal — and it could pay off for basketball fans. Under the deal, Ore-Ida Potatoes will give away ...

BYU star Richie Saunders is being dubbed the 'Tot King' as he was offered a unique NIL deal that not any other college ...

Saunders’ great-grandfather, F. “Nephi” Griggs, is the founder of Ore-Ida and the inventor of the Tater Tot. Ore-Ida has officially signed the "Tater Tot Heir" to an NIL deal ahead of their ...