Since March, blossom-themed tourism has dominated online travel platforms, with cities publishing "blossom maps" to guide ...

People enjoy cherry blossoms at Wuhan University in Wuhan, capital of central China's Hubei Province, March 22, 2025. (Xinhua ...

Wuhan University has long been renowned for the cherry blossoms that adorn its campus each spring. Li Ying, a postdoctoral researcher at the university, told the Global Times that as of Thursday ...

Kicking off spring quarter with a tourist boom, the Cherry Blossom Festival shrouded the campus in pastel pink, attracting ...

People enjoy cherry blossoms at Wuhan University in Wuhan, capital of central China's Hubei Province, March 22, 2025. (Photo: ...

A strong brand can potentially transform the local flower industry into a global phenomenon, and signature mascots, immersive festivals and even a catchy song can make a destination globally ...