The Importance Of An Integrated Approach To Brand Building And Performance Marketing
In today’s hyper-targeted, always-on market, there is increasing pressure to prioritize immediate short-term sales results ...
Lululemon calls out weak brand awareness, as sluggish forecast sinks shares
Shares of Luluemon Athletica Inc. fell after hours on Thursday after the athleisure-wear maker forecast full-year sales that ...
Yahoo Finance26d
On Holding co-CEOs credit 'brand awareness' for Q4 success
emphasizing the importance of having "elevated the brand" to reach "brand awareness all around the world," which will play a key role in reaching 2025 sales goals. "We doubled brand awareness in ...
Bizcommunity1mon
From brand awareness to sales: Mastering social media for your business
then a good social media goal alignment would be to increase brand awareness. For brand awareness, your social media strategy will need to focus on building a large but targeted following.