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Video Exclusion List and Profile Feed Exclusion List – giving brands more power to block specific videos and user profiles ...
Below, I will highlight the effects of a TikTok ban on 170 million monthly active users in the U.S. Some of the implications: ...
TikTok's U.S. public policy chief, Michael Beckerman, a key figure in its fight against a U.S. government ban, plans to leave ...
BeReal is officially launching ads in the U.S., following through with goals previously set by its new owner at a time when ...
Levi’s debuted one of the first lifestyle activations on the platform and achieved five-times higher engagement compared to ...
NEW YORK - Integral Ad Science (Nasdaq: IAS), a global media measurement and optimization platform with a robust 78.5% gross profit margin, has introduced new features for TikTok advertisers aimed ...
TikTok advertising confidence continues to erode. New data shows double-digit CPM declines and significant budget shifts to Meta's platforms.
Online advertising is moving to alternative platforms like YouTube as the deadline for TikTok’s ban in America draws near, local communication executives said at a recent Boston Interactive Media ...
“For some people, having TikTok has literally been life saving,” the company wrote in a caption punctuated by a tearful smiling emoji. The messages are part of a new ad blitz from ...
As lawmakers inch closer (again) to banning TikTok in the United States, the most powerful companies in tech are circling. At the front of the pack? Meta.
Chinese online marketplace Temu and fast-fashion retailer Shein, two of the biggest advertisers on U.S. social media, are ...
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