Pepsi and Coke faced off in the Pepsi Challenge, and Super Bowl LIX weekend marks its return. Here's what to know about the ...

When it comes to Super Bowl advertising, PepsiCo wasn’t about to spend upward of $7 million to tout its eponymous cola or its popular sports drink that will already have real estate on both teams’ ...

Pepsi has reignited the Cola Wars. Fifty years ago, Pepsi launched the Pepsi Challenge in a blind taste-test against Coke, its biggest rival. Pepsi won. Now, Pepsi is going nationwide to let more ...

Super Bowl LIX is just days away and CBS is airing Super Bowl Greatest Commercials: Funniest of All-Time tonight, and PopCulture.com has an exclusive clip. CBS Mornings co-host and NFL Today analyst ...

Get ready to laissez les bon temps rouler. Super Bowl attendees will soon have free access to three exclusive drinks from Pepsi’s research-and-development chefs and New Orleans’ cultural ...

Beginning in the days leading up to Super Bowl LIX and continuing in March 2025, Pepsi will invite football fans and others to take part in a series of blind taste tests, sampling Pepsi Zero Sugar ...