Jelly Roll squeezed into a pair of Daisy Dukes to drink some sugar-free soda and become “the poster child for sweet ...
Pepsi will acquire the upstart prebiotic soda brand Poppi for nearly $2 billion. It may be a sign of the growing interest in the functional beverage market.
Prebiotic sodas, fueled by industry newcomers Poppi and Olipop, have won over health-conscious consumers over the last five ...
Multinational food and beverage companies aren’t typically the lead story in markets because, quite frankly, they’re usually boring. Slow growth, boring business. But every now and again, we have an ...
PepsiCo is acquiring prebiotic soda brand Poppi for $1.95 billion, marking a major move into the functional beverage market.
Recently the brand drew millions of new consumer eyes thanks to its Super Bowl ad spot starring influencer Alix Earle. Poppi is sold at major retailers nationwide, including Whole Foods ...
And while Coke and Pepsi will likely always dominate the ... For the second year in a row, the brand secured a coveted Super Bowl commercial spot, a stage typically dominated by beer and ...
Health-conscious consumers are shifting from sugary soft drinks to those with dietary fibers, says Laura Cooper of The Wall ...
New York (CNN) — PepsiCo is buying Poppi, the popular prebiotic soda brand, in a $1.65 billion deal.
The deal boosts the food and beverage company's health-focused portfolio as consumers demand more better-for-you options.
Sport & Entertainment partnerships that are changing the game in advertising. The world of advertising is constantly shifting ...
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