NCAA tournament averaged 9.4 million viewers through the second round, despite a relative lack of upsets or Cinderellas.

the usual rule of thumb among sports television executives is to see what the viewership numbers are when the season is around the halfway point. That’s a true indicator. You usually get a big ...

Despite the absence of Cinderella, this year’s NCAA men’s basketball tournament is off to a stellar start. Through the second round of March Madness, CBS, TBS, TNT, and truTV are averaging 9.4 ...

Fox Sports' debut IndyCar race drew 1.417 million viewers and was the most watched series event aside from the Indianapolis 500 on any network since 2011. The mark for Sunday's opener on the ...

According to the NCAA, the 16 games played Thursday were the most-watched games of any opening day in tournament history. The ...

While nobody expected women’s college hoops to match last season’s Caitlin Clark-fueled viewership numbers, the sport has held its own this season across a number of networks.

The viewership numbers are the best since 1993, according to the networks. TNT Sports and CBS Sports are Delivering the NCAA Tournament's Best Viewership Since 1993, Averaging 9.4 Million Viewers ...