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7 brands with brilliant typographic identities, and why they work
A strong typographic identity transcends the simple selection of a font – it’s a strategic design decision that influences ...
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Serif vs. sans-serif: how to choose the right font for your project
For more modern examples of the form, see our roundup of the best serif fonts. Sans-serif fonts are known for being clean and straight-edged, and are thus associated with a more modern ...