Cindy Crawford shared a new photo of her rocking denim cutoff shorts as a nod to her 1992 Pepsi Super Bowl commercial. See ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...

McConaughey and Woody Harrelson are the attractions in a pair of ads for A.I. booking services. The one involving outdoor ...

Queen’s Brian May and Roger Taylor even arranged a new version of their hit anthem for the pop stars to sing, and appeared in the Colosseum crowd themselves. Not airing this marketing masterpiece was ...

Many of the biggest companies in the U.S. will spend millions to air a Super Bowl commercial. Which brands are on the list?

Pepsi got the right ones (baby!) when they cast Beyoncé, Britney Spears and Pink in a Gladiator-inspired commercial. While the brand spent lots of money to make it, the ad ended up never airing in the ...

is one of the most memorable ads in Super Bowl history. The perfect bait-and-switch, the focus wasn't on Cindy Crawford, the world's most famous supermodel, but rather the New Pepsi Can.

Will.i.am. and Pepsi made a big splash in 2009, with their Super Bowl commercial featuring the late, great Bob Dylan. Beginning with vintage footage of the folk legend peering through the lens of ...

As it turns out, artists do not get paid for the Super Bowl Halftime Show—at least not by the NFL. The NFL does, however, ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

It’s the pinnacle of Super Bowl star power: three minutes of Beyoncé, Britney Spears and Pink, dressed as Roman gladiators, ...