To commemorate UConn etching itself yet again in the basketball history books, Nike released a commercial shortly after the ...

Practically everyone in the civilized world has heard of apparel titan Nike before. Yes, it's that far-left, anti-woman, theologically-challenged, human rights-ignoring shoe company. Believe it or not ...

It was 40 years ago when Air Jordans went on sale in six "test" markets: Chicago, New York, Los Angeles, Philadelphia, ...

The NFL has ended a multi-year exclusive partnership with an apparel company that has increasingly come under scrutiny from ...

Under Armour is back as an NFL partner. Five years after the previous Under Armour and NFL deal ended, the two parties have ...

As a result, Under Armour on Tuesday signed a long-term partnership to once again become an official footwear and glove ...

Noah Lyles recently opened up about his thoughts about Jordan Chiles' Nike pose in the Super Bowl campaign. It was named 'So Win' and also featured other athletes like Sha'Carri Richardson ...

The Super Bowl commercial, conceived with ad agency Widen + Kennedy, was intended to reach women shoppers, and to demonstrate Nike's marketing prowess and regain its pop culture relevance.

NFL free agency kicked off with the legal negotiation window on March 10, while March 12 was the start of the new league year and when deals could become official. We followed all of the action.

The 2025 NFL season could bring the end of the "tush push," the implementation of the playoff overtime format into regular-season games and a shakeup to the postseason bracket. The eight rule ...

(Reuters) - Nike is expected to post its steepest revenue decline in nearly five years in its quarterly results on Thursday, as its new products failed to open the wallets of Americans reluctant to ...