Promotions well after film releases, multiple cars and multiple series defined movie schemes in the early 2000s.

Plenty of vroom The 2025 NASCAR season will provide plenty of thrills starting in February with the Daytona 500. There has been shuffling among many drivers and teams. That has led to different people ...

IndyCar has turned down Front Row Motorsports and 23XI Racing’s request for financial information amid their ongoing lawsuit against NASCAR and Chairman Jim France.

Dale Earnhardt Jr. tried to register for the trademark number 8, but Lamar Jackson came in out of nowhere and filed an ...

Former NASCAR Cup Series driver Dale Earnhardt Jr. recently opened up about the controversial theory surrounding 23XI Racing driver Bubba Wallace and Hendrick Motorsports driver Kyle Larson.

Who gets to own a number? That's the question at the heart of a dispute between football star Lamar Jackson and Dale ...

As paint-scheme participation dwindles, questions linger about the future of NASCAR's Throwback Weekend. But not all may be ...

RFK Racing has made fun of the legal clash between Dale Jr. and NFL's Lamar Jackson, a day after JR Motorsports released a ...

Baltimore Ravens quarterback Lamar Jackson is opposing NASCAR champion Dale Earnhardt, Jr. trademark of the No. 8 and NASCAR fans are not happy with the two-time NFL Most Valuable Player.

What happens when two titans of different sports collide over the same number? The post NASCAR World Fuming at Dale Earnhardt ...

Lamar Jackson also challenged Troy Aikman over a trademark dispute in the past, now moving to a popular NASCAR figure.

Jackson is contesting a more generic version of the number, not the iconic No. 8 associated with Earnhardt Jr.'s NASCAR career. Trademark attorney Josh Gerben believes coexistence with distinct ...