Mobile advertising company Liftoff is bringing together inspirational women from across the mobile industry to share their stories. In this series, we’ll explore their achievements, the challenges ...

Just like the shift to cloud or digital, successfully implementing AI requires a strategic, intentional approach.

The trial-and-error approach aims to crack the code for effective influencer marketing that will appeal to rural consumers.

Sarvesh Bagla of Techmagnate highlights how a strong organic digital strategy can future-proof India’s BFSI sector against fintech disruption.

A tech exec explains how a unified AI strategy helps businesses reduce complexity, boost efficiency, and avoid the costly ...

From launching fashion labels to founding tech startups, celebrity entrepreneurs have become unexpected trendsetters in the ...

Mobile Campaign Management Market. The global mobile campaign management market is expected to reach USD 2,423.0 million in ...

Partnerships Experience event (iPX), taking place June 9-11, this year in Austin, Texas. The event brings together all ...

Mobile marketing is having an increasing influence on the purchasing decisions of Generation Z in Poland, according to a ...

With the cost per install (CPI) for traditional user acquisition exceeding $30, more than half of the top 100 global mobile game publishers have embraced playable ads as a core strategy. This ...

In an age where financial independence and passive income streams are coveted more than ever, the allure of quick and easy ...