Ava Welsing-Kitcher is a beauty expert with years of industry experience, accruing a wealth of knowledge when it comes to the products that do (and importantly don’t) work. Having researched and ...

The best lash primers help you get the most out of your favorite mascara—hello, low effort. Whether your ideal flutter craves lengthening, separation, volume, or all of the above, the right primer ...

Once you get the hang of the wand (and I promise, you will), Refy’s Lash Sculpt really is quite brilliant. It defines and lifts with zero smudging or flaking, holds up impressively throughout the day, ...

Click here for more information. Currently on offer for just £7.86, the Maybelline Lash Sensational Sky High Mascara in Burgundy Haze is one of the best mascaras on the market for long ...

Be it a day out brunch with your girl gang or a late-night party with your best friends, a waterproof mascara gives you the confidence to stay up-to-date with a full swing. So, here are some of ...

Although beauty is mostly subjective, there’s one product that pretty much all of us beauty editors agree is totally brill: Maybelline’s New York Lash Sensational Sky High Mascara. And it’s ...

Kim Cattrall also promoted the new mascara. Instagram/kimcattrall And Kim Cattrall starred in her own cheeky commercial for the product, saying the “tiny” applicator “hits all the right ...

The French group, which makes Maybelline mascara and Kiehl’s skincare, posted like-for-like sales up 3.5%, though they were inflated 2 percentage points by advance shipments to China ahead of a ...

It comes with a huge applicator brush. This lip oil will glide ... “I have been using this mascara for so long. I remember my mom used to put this mascara in my room when I was little.