The Missouri General Assembly has introduced legislation that its backers believe will "combat misleading or deceptive ...

With expertise in medical and pharmaceutical sciences, marketing, project & product management, business development, and leadership, she thrives on innovation, seeking cutting-edge healthcare ...

About the author Daniel Kohlstaedt is founder and managing director of PurpleLeaf Strategy, and has over 17 years extensive experience in commercial excellence and global marketing implementation ...

This article is brought to you by our exclusive subscriber partnership with our sister title USA Today, and has been written by our American colleagues. It does not necessarily reflect the view of ...

The order prohibits implementation of the amended criteria until another decision. Additionally, the court has summoned both parties to discuss whether to issue a show cause order and interim order, ...

Consumers know when price increases are not matched by value increases, meaning brands pursuing premiumisation need to ensure they have the latter before they go after the former.

This guide will cover the top influencer marketing agencies, how to choose them, the different types available, and how you stand to benefit from using influencer marketing agencies. As influencer ...

Find the latest influencer marketing news, analysis and opinion that will help you make sense of this growing area of marketing communications. Analysis Uncategorized ‘It can’t be boring’: Brands on ...

This guide covers the top app marketing companies, what they do, how to choose them, and why they’re important for your app acquisition and growth strategy. With millions of apps available, it can be ...