Over the last 20 years, production in Florida orange groves has plummeted 92%, according to the U.S. Department of ...

High prices and the poor quality of orange juice have led to this decreased demand. According to the Center for Advanced ...

Orange juice consumption has plummeted over 50% since 2000, with Florida’s orange crop facing a 30% decline for the 2024-2025 season, new data shows.

And, on top of all that, consumers are watching their sugar intake. It’s adding up to a disaster for Tropicana orange juice. Tropicana, founded in 1947 by an immigrant from Sicily who developed ...