As an editor who tests and reviews beauty products for a living, I know that pretty packaging doesn’t always mean the product ...

Full body deodorants are all the rage, and Olympic rowers, West End dancers, and I know the best one is from AKT London. You ...

Makeup guru Pat McGrath's beauty brand, Pat McGrath Labs, is launching its first face cream: Divine Skin: Rose 001 The ...

Nava Mau's pre-fame day job was a little more…intense. Before her breakout role as Teri in the hit Netflix series Baby ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Acquired by Sumin Lee, Beauty of Joseon was reinvented and relaunched globally in 2019 with its first product, the Beauty Cream. But it was the brand’s sunscreens that majorly took off with shoppers.

An exhibition at London’s National Portrait Gallery spotlights The Face magazine’s daring style and era-defining image-making ...

For women over 40, it’s about leaning into shades that marry well with your innate hues, adding a touch of warmth that can ...

In 2021, Serrat launched Violette_FR, a multicategory beauty brand, which has gained a cult-like following. Earlier this year ...

Brittany Mahomes wowed in a baby blue gingham dress during a Disney vacation with Patrick Mahomes and their kids Sterling, ...

According to Sir John, glowy looks achieved with hydrating products create a more premium finish. “Radiant skin has more ...

Fox News anchor Shannon Bream usually wears a full face of makeup when she is in front of the camera, but every now and then, ...