Where the brand really wants to shine is with off-road vehicles, which made up 20 percent of Ford’s sales in 2024. Said Farley: Ford wants to be the No. 1 undisputed off-road brand in the world.

Ford's vision of dominating the off-road performance vehicle market may soon take a bold step forward, with the automaker ...

“But one thing remains true: Great products always win.” Ford wants to be the No. 1 undisputed off-road brand in the world. We want to be the Porsche of off-road. Weirdly, this off-road ...

Ford has been saying it wants to be the Porsche of off-road performance vehicles, which the Raptor family of performance trucks has already partially fulfilled. But how far could Ford push the ...

Are you trying to decide between the rugged Jeep Wrangler and the capable Ford Bronco for your off-roading adventures? Here ...

Ford may be considering an off-road-focused supercar under the Raptor name. According to recent comments made by CEO Jim Farley in an interview with Top Gear during a Ford Performance event in ...

Jim Farley said that Ford wants to be “the No.1 undisputed off-road brand in the world”. According to the CEO, the Blue Oval’s target is to become the “Porsche of off-road”. Off-roaders ...

“We’re in the middle of creating something, so we don’t have all the answers yet, but the question is should Ford make an off-road supercar? Not a version of a car, a standalone supercar ...

As it turns out, the Ford Mustang GTD might not be the only motorsport-driven supercar project under development in Dearborn. In a recent interview, Ford CEO Jim Farley stated that the automaker ...

Ford’s next halo model after the GT supercar could be a super-SUV. The pricey performance flagship would wear the brand’s Raptor branding. Hero vehicle would provide link to Ford Raptor T1 ...

The 2024 Ford Ranger Raptor is the baddest Ranger ever built. This off-road pickup truck is the perfect size for running trails and traversing city streets. Ford) The Gazette offers audio versions ...

Ford Performance‘s DNA runs deep in every motorsports facet. From drag racing, drifting and off-road challenges to making its return as an engine supplier with Red Bull’s Formula One team ...