The company lowered prices on some of its most important products.

Apple spends billions buying back its own shares, but this is just one catalyst behind the incredible growth in its share ...

The new Apple TV+ original crime series "Dope Thief" follows two lifelong friends in Philadelphia as they pose as DEA agents ...

Apple Music Classical is accessible on the web and iOS, CarPlay, and Android devices. It supports high-resolution lossless ...

Reports indicate that Apple is planning comprehensive software updates of iOS, iPadOS, and macOS, to make the systems more functionally consistent across platforms.

Apple is one of the most financially sound companies on Earth. It generated a jaw-dropping $36.3 billion in net income in Q1.

Launch day for the new M4 MacBook Air, M3 iPad Air, and the new iPad (A16) has arrived, and we have deals on all of them. Not only are there some seriously notable trade-in savings, but this morning ...

Here are my thoughts on the 2025 MacBook Air, iPad Air, and Mac Studio after having a short demo and hand-on time with ...

If you purchase straight from Amazon you're looking at paying £999 upfront, but Sky Mobile has a deal that's 70p per day ...

Apple has opted for a straightforward upgrade to the MacBook Air rather than disrupt the consumer-focused macOS laptop with ...

Another key factor for Apple's success is its ability to grow revenues with a brand that increases customer loyalty and supports premium pricing. Anyone who has bought an iPhone knows how ...