The race to sell AR and smart glasses is all about breaking into the mainstream. And Meta has shown how Big Tech needs ...

Apple has just done something with the iPhone which it never has before. That sees them pip Samsung to a title the Korean ...

Apple has officially rebranded Search Ads as “Apple Ads,” reflecting the expanding scope of Apple’s advertising business, according to 9to5Mac. “When Apple Search Ads launched in 2016, we offered a ...

Warren Buffett's investment company, Berkshire Hathaway, has earned legendary status for its stunning performance over several decades. Within a portfolio worth hundreds of billions of dollars ...

Apple already lists a number of flashy products on its online store. Now, the tech giant has surprised fans with a brand new device - and it only costs £18.99. The new device is a reinforced ...

Apple today released big iOS 18.4 and visionOS 2.4 updates, each of which come with a brand new app: ‘Apple Vision Pro’ is the newest iPhone app, and ‘Spatial Gallery’ is new to Vision Pro.

Even before the threat of President Trump’s tariffs, there were questions about the company’s inability to make good on new ...

Analysts predict that tariffs could raise the price of at least one of Apple's iPhone models by 56%, which would be a $675 ...

Apple is debuting eight brand-new emojis for iPhone users with its latest iOS 18.4 update. The company revealed the new emoji on Monday on social media. Included in the new emojis drop include a ...

As Apple expands its advertising business, the company has renamed its former "Apple Search Ads" to "Apple Ads," reflecting the expansion of ad placement. Previously, when a business bought ads on ...

The tariff fight is deepening Chinese consumers’ preference for domestic goods.