PsyPost on MSN9h
Dopamine and social media: Why you can’t stop scrolling, according to neuroscience
That satisfying feeling after doomscrolling through endless TikTok videos or impulsively shopping online mimics the relief of ...
Hosted on MSN1mon
Social media rewires young minds—here's how
Scientists have found that every time you get a notification, a "like," or even watch a video you enjoy, your brain's reward system (the nucleus accumbens) gets activated. This is the same system ...
BBC3y
Three amazing ways science can measure kindness
That's because part of your brain called the nucleus accumbens is rewarding you by releasing chemicals which make you feel good. It's part of something called the reward pathway. Dr Dan Campbell ...
Nature18y
Distinctive Profiles of Gene Expression in the Human Nucleus Accumbens Associated with Cocaine and Heroin Abuse
This study utilized high-throughput Affymetrix microarrays to identify gene expression changes in the post-mortem nucleus accumbens of chronic heroin abusers. These data were analyzed ...