Coming to mind in emotional moments is the key goal of Uber Eat’s new brand platform, as the business looks to differentiate ...

Women’s sport in the UK, excluding global tournaments, achieved its highest viewership level ever in 2024, according to Women ...

Despite losing over half a million subscribers in the past three months, Disney’s streaming arm remains profitable.

The charity has refreshed its brand as part of a strategic switch away from raising brand awareness towards campaigning for ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

CEO Daniel Ek says Spotify will invest in experiences via its video function, as the streaming giant looks to “set the pace, ...

Does the term ‘imposter syndrome’ put pressure on marketers to ‘fix’ themselves, while businesses ignore the systemic issues ...

Championing paid search at the expense of brand building is slowly killing your brand. Make 2025 be the year you finally ...

Marketing Week’s exclusive Career & Salary Survey data suggests the industry is experiencing a burnout crisis. Here’s why.

The Guinness owner cut marketing spend by 2% in the first half of the year, as its new CFO puts the emphasis on “rigour” and ...

Virgin Media O2’s marketing director Simon Valcarcel and Charles Vallance, founder of VCCP, Marketing Week’s Agency of the ...

Longer-running ads are more effective, research shows, so invest more now in creative that can run and run, rather than ...