The Indian government last year revealed that Reliance had entered an agreement with Shein under which Indian manufacturers would supply products under the Shein brand. It did not

Reliance Retail has launched an app in India to sell fashionwear from China's Shein under a licensing deal, almost five years since Shein's app was banned in the country after getting caught up in a diplomatic tussle.

Gen Z’s favourite fast-fashion label has made a comeback in India. Reliance has launched an app to sell Shein’s products in the country under a licensing deal. The app was banned in 2020 by the govern

Chinese fast-fashion platform Shein has relaunched in India through a partnership with local conglomerate Reliance's retail chain, nearly five years after

Isha Ambani-led Reliance Retail has launched a separate app for Shein, which was launched by the Mukesh Ambani-led company on Saturday morning.

Reliance Retail launched ‘Shein India Fast Fashion’ an application to sell fashionware from China’s Shein on Saturday. The Shein brand came to India after almost five years, as it was banned in 2020 with other Chinese apps like Bytedance’s TikTok.

Shein, the Chinese fast-fashion retailer, has reentered the Indian market through a collaboration with Reliance Retail, nearly five years after its app was banned due to strained relations between India and China.

Shein has partnered with Reliance Retail, owned by Mukesh Ambani. The Shein India Fast Fashion app is now accessible on both Google Play Store and Apples App Store.

Shein India is now operated and managed by Isha Ambani-led Reliance Retail, which already runs the fashion e-commerce platform Ajio and offline outlets under Reliance Trends

Shein was among the numerous Chinese apps banned by the Indian government in 2020 over concerns about data security and privacy

Shein's re-entry to the Indian market comes with strict terms, which include saving all data within the country.