In fact, all of the above has been used to market gum, as far back as World War I. William Wrigley Jr, founder of the namesake company, convinced the U.S. military to include gum with soldiers ...

A faulty clock. An aerial shortcut. Second-floor jam sessions. Here’s what we learned from a new book about the history of ...

Listen to more stories on the Noa app. By the time Wrigley began his business venture, Americans had grown accustomed to chewing gum sold as candy-coated balls or packaged sticks. The base of ...