Discover how Google's new AI mode impacts search results, citations, and visibility –plus key insights for SEO and marketing ...

Google researchers refine RAG by introducing a sufficient context signal to curb hallucinations and improve response accuracy ...

Does Google use compression ratio as a quality signal or is it an SEO myth? This is what compressibility is about.

The second change is that it added search history to its Gemini chatbot, and promises even more personalization is on the way ...

Google is pushing back against other major technology companies’ efforts to put the responsibility of age verification on the ...

Google is trying to add some links in AI Overviews that will direct users to Google search results instead of publishers of ...

The US DOJ is continuing its antitrust case against Google, accusing the tech giant of illegally maintaining a monopoly in online search.

Learn all about optimized targeting - a powerful but controversial tool that can either enhance or hinder campaign ...

The Justice Department still wants to break up Google. That could signal trouble ahead for some other companies, too.