Google’s latest move forces SEOs to rethink how they measure success. Here’s what you should be focusing on now.
Google AI Overviews are contributing to the organic decline. But paid ad CTRs are down with or without AI Overviews shown.
The one thing that hasn’t changed is this: Your organic traffic is directly tied to your search engine ranking positions (SERPs). If your keywords rank at or near the top of Google’s search ...
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