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Halloween means candy corn — and that means big business for Brach's, its biggest maker. Meet the VP behind the candy.
Enter Matt Escalante, the new vice president for Brach's seasonal division, where Halloween is the candy Super Bowl. Hired in July after years working in the alcoholic beverage industry ...
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Michelle Williams Wrote Her First New Song in Over 5 Years About Candy Corn: 'I Love It So Much'
It's easy to write for something you love," Williams tells PEOPLE of her new Brach's jingle ... because she loved hosting people for Halloween, and candy corn was definitely what she would ...