By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 hours 43 min ago By Ad Age Staff - 9 months ago ...

As U.S. broadcasters deploy NextGen TV, industry stakeholders are assessing several potential monetization opportunities. The ...

Omnicom Group, the world's second largest advertising holding company by revenue, just gave the market another major indication that TV dollars are moving to digital. Speaking on the company's ...

The company said its products allow marketers to combine the format of TV advertising with the targeting, measurement and attribution capabilities of paid search and social advertising.

The program, which has more than 1 million clients ... live-streaming sports broadcasts and online video. The TV spot and digital advertising will complement current Preferred Rewards banking center ...