Richie Saunders has parlayed his family’s unique tie to the Tater Tot market into a new NIL deal — and it could pay off for ...

Ida, which created Tater Tots and still produces Tater Tots as its signature product today. While it might sound like it ...

How BYU's Richie Saunders became the face of the Tater Tot in the NCAA Tournament and why even the Tater Tot family didn't ...

Junior guard Richie Saunders is related to someone famous: his great-grandfather, F. "Nephi" Griggs is credited with ...

Prior to Thursday’s first-round win, Ore-Ida announced it signed Richie Saunders to an NIL deal and that, for 30 minutes ...

Only in America, and only during the NCAA Tournament, can you find this kind of a story. A few weeks ago it was discovered ...

Madness star for the BYU Cougars has an absolutely incredible NIL deal, it was revealed this week during their game.

A BYU men's basketball player apparently is the great-grandson of the inventor of tater tots, per an ESPN broadcast.

At stake when No. 17 BYU faces No. 13 Wisconsin in Denver on Saturday is a berth in the Big Dance's Sweet 16 in Newark, New ...

The Cougars and Rams went back and forth for the majority of the first half, only for BYU to take a 30-10 run over a ...

BYU star Richie Saunders is being dubbed the 'Tot King' as he was offered a unique NIL deal that not any other college ...